GAMING Character Creation

Bingo Godz - Launch


After working with Jellygun to successfully launch Foxy Bingo, the founders wanted to develop a new brand with the emphasis on ‘gamification’.

Jellygun’s creative team and animatiors Ben, Will and Ali were tasked with designing the style and movement of the game’s cast of ‘collectible’ characters.

An accompanying TVC was created featuring live-action and 3D computer generated versions of some of the game’s characters: Zantos, Fryer, Lord Hog and Whacki.


Players were presented with 36 animated ‘Godz’ to collect, with six initially being showcased in the launch TVC voiced by the booming godlike roar of Brian Blessed, who would also become the bingo calling voice of the brand: “Gordon’s Alive – number 5!”

“Jellygun not only created the branding and core design of the game but they have also created and produced an incredible ad campaign that sets itself apart from other brands in its field.”

Patrick Southon, Gaming Realms

Character animations - Bingo Godz


Based on Norse, Greek, Roman, Ancient Chinese Gods, with technology Gods of the future.


Jellygun created other TV commercials for Gaming Realms brands Castle Jackpot and Pocket Fruity

Castle Jackpot - Red Hot Poker
Pocket Fruity - Machine